The Book

The international bestseller Business Model You describes a powerful four-stage method for drawing “personal business models” that show fresh ways individuals can adapt to changing marketplace needs — or create new, more satisfying work possibilities.

Produced by the same team that created the global sensation Business Model Generation, Business Model You has been published in 20 languages and has helped hundreds of thousands of mid-career professionals to reinvent how they work.

Replace career uncertainty with career confidence by optimizing the most important business model of all: business model you.